GWYNETH, JERRY, ADELE, CARA, AND MORE PERSONALIZE PEEKABOO PURSES IN THE NAME OF PHILANTHROPY
May 1st, 2014. Some of our favorite women have come together with one of our favorite purses, the Fendi Peekaboo, to raise funds and awareness for an amazing charity, Kids Company. "For most children," says Camila Batmanghelidjh, the charity's founder, "their mother's bag is a treasure trove full of good and fun things. For traumatised children who are being harmed, their mother's bag can be a source of horror and despair. Our friends at Fendi and our compassionaite supporters have come together to create bags—the sale of which weill generate money and help restore dignity to a humiliated child."
Co-designed by Gwyneth Paltrow, Cara Delevingne, Adele, Jerry Hall, Georgia-May Jagger, Tracey Emin, Zaha Hadid, Naomie Harris, Tanya Ling, and Kate Adie, respectively, these limited edition bags mark the occasion of the opening of Fendi's new London boutique on New Bond Street today. Click through the slideshow above to see contributions from some of Britain's most admirable women.